Look at the chart below and say the COLOR not the word.
YELLOW ORANGE BLUE
BLACK GREEN RED
YELLOW PURPLE RED
ORANGE GREEN YELLOW
Left-Right conflict
Your right brain tries to say the color, but your left brain insists on reading the word.
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Utazni 
Ah yes, the stroop test. Other interesting factoids. The Stroop test activates a part of the brain called the anterior cingulate (ACC). This region is activated when you have to inhibit a particular response, during physical pain, and under the tension of social strain/separation. So you should do worse on this task if you just broke up with your boyfriend because the brain region activated (the back of the ACC, IIRC) will inhibit the front of it which is what you need to do this task.
Random factoid for the day.
Andrea I was hoping you might comment! 🙂 I’m gonna have to try the Stroop test next time I smash I thumb in the door and see if it is more difficult.
very interesting, this gave me a headache… how does this inform us about undrstanding behaviour and/or understanding?